• 5 Key Terms for Building a Strong Customer Service Culture

    Every company that aims to deliver great customer service must answer this: Is there a strong service culture in place? Without one, customer service becomes a vague endeavor with no clear strategy. By setting company goals and engaging with employees regularly to establish a clear path to success, a company can establish a strong service culture that naturally leads...

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  • 5 Key Words for Building Customer Centricity

    Customer experience these days is far more personal than it once was. It’s no longer enough to take a reactive approach: Customers seek proactive and humanized brand engagement that takes their perspective, not the brand’s. Indeed, customer centricity begins with assuming the customer’s point of view and asking at every step of the journey, “Is this what the customer...

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  • 5 Ways to Make Your Customer Service Real-Time

    Time is everything in customer service, but just how timely does your brand need to be? If you consider the statistics, the faster the better. Forrester Research found that 77% of U.S. adults online claim that valuing their time is the most important thing a brand could do to provide strong service. And let’s not forget the demands of...

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  • The Power of Proactive Customer Service

    Customer service was once reactive in nature, with customers calling when support was needed and companies merely delivering the needed assistance. In today’s competitive world, however, customer engagement is the rule, as brands strive to build relationships with customers and win their long-term loyalty. This shift to proactive service demonstrates the modern customer-centric approach, as it empowers customers by...

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  • How to Use Big Data to Enhance Customer Experiences

    Big data has been a key player in customer engagement for some time now, and it promises to remain that way in the new year. According to IDC, global big data and business analytics revenues are forecast to reach just over $180 billion in 2019, showing an increase of more than 50% over a five-year period. While brands have...

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  • 5 Tips for Creating Effective Customer Feedback Surveys

    Knowing how your customers feel is essential to giving them the best service possible. But does your brand know which questions to ask, or how to best reach your customers? Customer feedback surveys need to be well-crafted, and the channel of delivery is vital to engaging efficiently with your customers. Here are five tips for creating effective customer feedback...

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  • 6 Tips for Positive Customer Service Communication

    Modern customer experience has evolved beyond reactive service and putting customers on hold. These days, winning customer loyalty is all about giving them choices across many channels, saving them time, and delivering a personal touch that makes them feel appreciated. Indeed, in spite of all the new technologies that are making customer service more seamless and efficient, the human...

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