AB Testing in Microsoft Dynamics Marketing

AB Testing in Microsoft Dynamics Marketing

AB Testing in Microsoft Dynamics Marketing

A/B testing is a simple way of performing hypothesis testing with two variants or samples. With Microsoft Dynamics Marketing 2015 update we have introduced A/B testing with email promotional campaign. Watch this video to learn how you can use A/B testing to fine-tune your marketing communications to your target segment. For more information, visit http://www.microsoft.com/en-us/dynamics/crm-customer-center/default.aspx, and http://go.microsoft.com/fwlink/?LinkId=394323.

By Vocalcom

7 Drivers of Employee Engagement in the Contact Center

As many brands have taken note, customer service success is directly linked to employee engagement. Numerous studies have demonstrated the importance of keeping employees motivated and empowering them to display their strengths at work. Indeed, when employees do not feel engaged, the results may be costly to the company. A Gallup poll found that engagement levels drop to just 2%...
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