Anticipation and Acknowledgement: The Psychology of Change

Anticipation and Acknowledgement: The Psychology of Change

Anticipation and Acknowledgement: The Psychology of Change

Forrester analyst David Johnson discusses the importance of anticipating and acknowledging the emotions of employees within an organization. By engaging employees and asking them to voice their opinions companies will be able to begin to anticipate how change will impact an organization. Once the impact of change is understood, employees motivations can be aligned to create a happier and more efficient workforce.

By Vocalcom

Customizing the Customer Experience Across all Channels

As you continue to diversify the ways in which your customers can interact with you, it’s important to remember that your efforts should be customized to fit not just the customer but the customer’s use of the channel, as well. For instance, someone might respond well to a flash sale announcement on Foursquare or in a personal text but not...
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