Best Digital Practices From A B2B Powerhouse

Best Digital Practices From A B2B Powerhouse

Best Digital Practices From A B2B Powerhouse

Raj Rao, Vice President of Global eTransformation at 3M, draws from the past five years of digital best practices from around 3M and shares advice with attendees on how to get in front of your C-Suite to get buy in and help your goals get accomplished.

By Vocalcom

The Difference between Mobile and Web Engagement

When looking to create engaging mobile experiences with customers, it’s important to remember that the mobile and Web experience are not identical. Mobile un-tethers customers from a single location or device; they can be in their living room on their laptop one day, at a restaurant talking on their smartphone the next, and then using a store kiosk another day....
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