Big Data and Future of Marketing - conference speaker - Futurist keynote

Big Data and Future of Marketing - conference speaker - Futurist keynote

Big Data and Future of Marketing - conference speaker - Futurist keynote

Clip from Patrick Dixon's keynote at the Sampo Liidrite Foorum on data and the future of marketing. There is huge value in data, BIG data and understanding and structuring it. Offering customised service to consumers based on their habits. Streamlining and targeting advertising, effective interaction. Getting better search results based on human data, social search and understanding data to customise results. Futurist keynote speaker, Patrick Dixon - author 15 books on global trends and Chairman of Global Change Ltd - is an international inspirational lecturer, and expert, on leadership, management, supply chain, innovation, trends analysis and business strategy. He has been ranked one of the 20 most influential business thinkers alive today (Thinkers 50). For more articles and videos please visit: http://www.globalchange.com Subscribe to Patrick's YouTube Channel: http://www.youtube.com/subscription_center?add_user=pjvdixon Google+ https://plus.google.com/PatrickDixonFuturist LinkedIn: http://uk.linkedin.com/in/patrickdixon Twitter: https://twitter.com/patrickdixon Facebook: https://www.facebook.com/drpatrickdixon

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Counting Down to the Holidays, Call Center Style

Are you ready for the holiday rush? We don’t mean the hustle and bustle of people loaded with packages bumping into each other in your local mall. We mean the rising number of customer contacts that your company will start to get as individuals get closer to the height of the season. This year, expectations are that call centers will...
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