Cabela's Flips the Funnel on Its Customers

Cabela's Flips the Funnel on Its Customers

Cabela's Flips the Funnel on Its Customers

In this video Q&A, Rich Warnaka, manager of User Experience at Cabela's, speaks to Mila D'Antonio, editor-in-chief of 1to1 Media, about the steps taken by the specialty retailer to apply a behavioral modeling approach to the customer journey.

By Vocalcom

Enhancing the Customer Experience Amidst the Internet of Things

No matter what the industry, there is no doubt that customer service is changing and being influenced by the Internet of things (IoT). In no small way, this directly impacts the perceived and real experience of using call center software. As customer service becomes increasingly reliant on the Internet, it is important for any organization with a hand in the...
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