Cabela's Flips the Funnel on Its Customers

Cabela's Flips the Funnel on Its Customers

Cabela's Flips the Funnel on Its Customers

In this video Q&A, Rich Warnaka, manager of User Experience at Cabela's, speaks to Mila D'Antonio, editor-in-chief of 1to1 Media, about the steps taken by the specialty retailer to apply a behavioral modeling approach to the customer journey.

By Vocalcom

Benefits of a Virtual Call Center vs. Outsourcing

A recent article from NPR discusses how American companies are increasingly looking to virtual call centers versus outsourcing options to provide customer service. In the past, companies might have been tempted to first turn towards outsourcing their customer service operations; however today, non-traditional methods have shown to be a more popular and effective approach. Virtual call centers provide many benefits,...
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