Class of 2015: Itâs just the beginning

Class of 2015: Itâs just the beginning

Class of 2015: Itâs just the beginning

As Commencement draws near at Harvard Business School, members of the Class of 2015 reflect on their two-year experience.​​

By Vocalcom

Top Tips for Shifting Your Customer Demographic

While all customers are becoming increasingly multi-channel today, taking a targeted multi-channel approach can also help brands expand their business to engage new demographics.  Consider Hennessy, an upscale cognac from French company LVMH (Louis Vuitton, Moët Hennessy). The brand wanted to reach a younger audience, and so it created a multi-channel campaign that included a micro-site featuring rap artist Nasir...
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