Creating a Mobile App Installs Campaign in AdWords

Creating a Mobile App Installs Campaign in AdWords

Creating a Mobile App Installs Campaign in AdWords

This video shows how to create an AdWords mobile app installs campaign to promote your app. A recent consumer study conducted with Ipsos shows that over 25% of smartphone app users rely on search engines to find a new app. AdWords makes it easy for you to promote your app on Google search, so people can discover and download it, while they’re searching. - Here’s a checklist of best practices on how to use Google ads across search, display, and video to promote your mobile app: http://goo.gl/dgcQL2 - For more tips on app installs and engagement, visit: https://support.google.com/adwords/answer/6089776#mobile - Learn more about Android and iOS app promotion in the AdWords Help Center: https://support.google.com/adwords/go/apppromotion

By Vocalcom

Social Media Analytics in the Call Center

For call center agents, approaching consumers on Twitter can be an intimidating proposition. On the one hand, it seems simple enough to send a tweet and respond to a mention of your brand. But, how do you know if the issue is something that needs to be added to your call center queue? Enter social media analytics: a new technology...
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