CX Day Hangout: Linking CX Strategy to Corporate Strategy & Brand Values

CX Day Hangout: Linking CX Strategy to Corporate Strategy & Brand Values

CX Day Hangout: Linking CX Strategy to Corporate Strategy & Brand Values

A critical component of business success is the development of a customer experience strategy that articulates a clear vision of the experience that a company seeks to create in support of the company’s brand values, including its direct linkage to CX activities, resources, and investments.

By Vocalcom

How Conversational Commerce Will Transform the Sales Experience

As conversational commerce takes modern customer experience into a new era, businesses are eagerly keeping up with the hot new trend and redefining the sales experience. Consumers are using their mobile devices more than ever, most notably their messaging apps. Furthermore, mobile users continue to use their devices when researching products and making purchases. According to Google, 81% of smartphone...
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