E*Trade - high tech, high touch, and multi-channel

E*Trade - high tech, high touch, and multi-channel

E*Trade - high tech, high touch, and multi-channel

E*Trade's vision is to reimagine how investing works. With a customer base that is high tech, high touch, and multi-channel, E*Trade relies on Salesforce to help them provide a much more personalized experience that fits into each unique customer's world.

By Vocalcom

Driving Sales and Satisfaction with Live Chat

Of the numerous channels used to deliver customer service nowadays, live chat consistently leads with customers. An ATG Global Consumer Trend study found that 90% of customers consider live chat helpful, while a U.S. Wireless Customer Care Full-Service Performance Study found that chat has become a leading contact source for customers, with 42% of customers using a live online chat...
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