Field Nation's Success Story

Field Nation's Success Story

Field Nation's Success Story

Field Nation uses Data.com to scale and personalize marketing interactions.

By Vocalcom

Research Shows Customer Service Leaders Struggle Balancing Cost and Customer Satisfaction

A vast majority of customer service managers or decision-makers say that providing “good customer service” is among their top strategic priorities; however, a majority struggle with the act of balancing cost and customer satisfaction. In fact, only 37 percent of companies have a dedicated budget for customer experience improvement initiatives, according to a recent whitepaper from top industry analyst Forrester...
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