Find Your Pot of Gold with Marketing Metrics that Matter

Find Your Pot of Gold with Marketing Metrics that Matter

Find Your Pot of Gold with Marketing Metrics that Matter

In the marketing world, the goals may keep going up – but not always the budgets. In this webinar, Heidi Bullock and Megan Niedenthal cover how to effectively use marketing analytics to make sure you’re putting all your “gold” in the right place. They discuss: -A framework on how to narrow in on the right metrics -Analyze your programs to determine the best allocation of budget -Forecast results and revenue for the upcoming month, quarter, and year

By Vocalcom

Gaining a Competitive Edge with Live Web for Customer Service

It’s simple: the contact center should allow you to engage with your customers like never before. This is likely why multi-channel customer service has been projected for significant continued growth, which points to the fact that your customers not only want but need multi-channel service. Research shows: Average time spent on Facebook per month: 6.9 hours – compared to 2.7...
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