Hoffman's Hot Seat: Adapting to Changing Customer Behaviors and Preferences

Hoffman's Hot Seat: Adapting to Changing Customer Behaviors and Preferences

Hoffman's Hot Seat: Adapting to Changing Customer Behaviors and Preferences

1to1 Media's Tom Hoffman speaks with Mike Hennessy, Vice President of Marketing and Alliances at IntelliResponse, about how customer service teams must adjust to evolving customer behaviors and interests, including the ability to deliver self-service capabilities in the channels customers prefer.

By Vocalcom

Part 2 - Are You Reaching All the Customers You Can? How Twitter Can Help

Twitter is the kind of tool that virtually any industry can leverage to realize unique advantages and obtain its ultimate objective. Whether you’re a startup restaurateur looking for innovative new menu options, a florist hoping to better promote its super competitive wedding package specials or a radio show attempting to hold more polls and contests, Twitter is the place to...
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