How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

In this 30-minute video Q&A, Todd Cullen, Chief Data Officer at Ogilvy & Mather, speaks to Tom Hoffman, Executive Business Editor at 1to1 Media, about how the company gathers, analyzes, and acts on social media data to create personalized customer experiences.

By Vocalcom

Businesses Stand to Benefit from Maintaining Domestic Call Centers

It’s no secret that some companies outsource their call center services overseas. Unfortunately, for those companies, that move may result in deteriorated customer service. We’ve all been there before; frustrated by a product that’s not working, we call customer support and are finally connected with an employee who we can tell learned English as a second language. That voice sounds...
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