How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

How Ogilvy & Mather Uses Social Customer Data to Fuel Engagement

In this 30-minute video Q&A, Todd Cullen, Chief Data Officer at Ogilvy & Mather, speaks to Tom Hoffman, Executive Business Editor at 1to1 Media, about how the company gathers, analyzes, and acts on social media data to create personalized customer experiences.

By Vocalcom

Part 1 - Three Questions You Need to Ask Before Investing in Cloud Call Center Software

Gartner predicts that by the end of 2016, over 50 percent of all Global 1000 companies will have stored customer-sensitive data in the public cloud. Cloud telephony has truly supercharged the contact center, and it has not gone unnoticed, as evidenced by the rapidly rising adoption rate of cloud-based services. If you have several physical or expensive call centers or...
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