How to Test and Optimize Your Lead Nurturing Strategy

How to Test and Optimize Your Lead Nurturing Strategy

How to Test and Optimize Your Lead Nurturing Strategy

In this webinar, Marketo and SmartBear cover best practices for your lead nurture strategy. Highlights include: - Why segmenting your database is important - A/B testing for lead nurturing - Creating a consistent message for multiple channels

By Vocalcom

The Virtual Solution to the Temporary Employee Challenge

With hurricane season in full swing and the holidays right around the corner, call center managers’ minds are on staffing. If you’re part of this group, you may be asking yourself: When should I start to scale up or down? Do I have enough trained agents? What if I have to close the contact center due to inclement weather and...
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