Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Salesforce, the customer success platform, gives sales teams the ability to access, share and collaborate on customer data. Learn how Citrix solves their data flow problem using MuleSoft to integrate Salesforce with marketing automation and marketing resource management applications.

By Vocalcom

Part 1 - Turning Your Contact Center into More than Just a Cost Center

Today, application development and delivery professionals are feeling the pressure more than ever to continually reinvent their contact centers. It’s about redefining the idea of the contact center and what it can do while at the same time keeping functionality, performance and service uncompromised. This is especially true when considering the last point – customer service – as emphasis on...
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