Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Salesforce, the customer success platform, gives sales teams the ability to access, share and collaborate on customer data. Learn how Citrix solves their data flow problem using MuleSoft to integrate Salesforce with marketing automation and marketing resource management applications.

By Vocalcom

Part 2 - Exploring the Core of the Salesforce Platform

What creates a tall and healthy tree? Fresh green leaves, wide expansive branches, and most importantly, thick, solid roots. If you are wondering what the Salesforce platform is rooted upon, it is the three core principles of speed, touch and trust. As you may have already learned from part one of this series, the platform is transparently designed to evolve...
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