Interview with Fraunhofer [email protected]

Interview with Fraunhofer IDM@NTU

Interview with Fraunhofer [email protected]

Interviewee: Dr Antonio Feraco, Assistant Director of Technology, Transfer and Innovation, Fraunhofer [email protected] Questions: - Pertaining to Asian markets, do you see Big Data playing a more central role in the development of one's marketing strategies? - The management is typically concerned with the huge investment costs from Big Data. How should a firm believer of Big Data justify the ROI to their management? - How can organisations implement a cost-effective Big Data strategy?

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How to Choose the Right Social Media Platform For Your Call Center Goals

Today’s more advanced contact center offerings boast seamless and intuitive social media support, but that doesn’t mean they are necessarily easy for a contact center manager to leverage. Social media is not a one-size-fits-all type of strategy and, accordingly, neither is the type of social media you leverage to meet you contact center goals. Here are some tips and tricks...
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