Interview with Gordon Payne, Docusign, and Peggy Bianco, Orbitz

Interview with Gordon Payne, Docusign, and Peggy Bianco, Orbitz

Interview with Gordon Payne, Docusign, and Peggy Bianco, Orbitz

Peter Coffee, VP for Strategic Research, Salesforce, speaks with Gordon Payne, COO, Docusign, and Peggy Bianco, Worldwide GVP - Global Hotel Services, Orbitz, during the Dreamforce '14 Keynote pre-show.

By Vocalcom

Big Data: The Future of Seamless Customer Experience

In order to deliver exceptional customer service and a seamless experience, customer behavior needs to be understood. While focus groups and surveys have traditionally offered such insights, big data now plays a tremendous role in providing detailed information on consumer behavior with greater precision and scope than most any other method of evaluation. Big data analytics allows companies to analyze...
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