Interview with Oracle

Interview with Oracle

Interview with Oracle

Interviewee: Will Griffith, Regional Director Marketing Cloud Asia, Oracle Questions: - What does it mean to be a truly "customer-centric" organisation? - What is your take on the increasing influence of Big Data in one’s marketing strategy? - Data privacy is a huge concern these days. What advice do you have for organisations to overcome the issue of data privacy while maintaining the ability to understand consumers' behaviours and preferences?

By Vocalcom

Companies Paying the Price for Ignoring 'Do Not Call' Lists

Every telemarketing firm should be closely monitoring and reflecting its “Do Not Call” list while conducting business; however, if you’re not using the right telemarketing software, one or two callers can easily slip through the cracks. Because of this, a pair of companies recently found themselves having to pay steep fines – steep as in a combined amount of nearly...
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