Interview with Oracle

Interview with Oracle

Interview with Oracle

Interviewee: Will Griffith, Regional Director Marketing Cloud Asia, Oracle Questions: - What does it mean to be a truly "customer-centric" organisation? - What is your take on the increasing influence of Big Data in one’s marketing strategy? - Data privacy is a huge concern these days. What advice do you have for organisations to overcome the issue of data privacy while maintaining the ability to understand consumers' behaviours and preferences?

By Vocalcom

New Research Reveals the Growing Role of Cloud Analytics for Gaining Customer Insight

Many call center managers and leaders are well aware of the benefits and competitive advantages afforded by predictive technology, including predictive analytics and dialers. But now, new research is showing that taking this technology to the cloud – such as cloud predictive analytics or a hosted predictive dialer – will yield even better results, especially when it comes to gaining...
View Full Article