Marketers Must Get Ready For Hyperadoption

Marketers Must Get Ready For Hyperadoption

Marketers Must Get Ready For Hyperadoption

Brands must decide whether to initiate or participate in experiences for the hyperadopted consumer.

By Vocalcom

5 Ways Millennials are Changing Customer Engagement

If one generation in particular is changing the definition of customer engagement, it's the millennials. This young consumer population, generally considered anyone born after 1980, is intimately connected with our modern digital world. Having been born after the onset of the Internet and during the rise of mobile devices and social media, millennials are arguably the most technically savvy customers...
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