Marketo Customer Testimonial: Tom Wentworth, Acquia

Marketo Customer Testimonial: Tom Wentworth, Acquia

Marketo Customer Testimonial: Tom Wentworth, Acquia

In this Marketo testimonial video, Tom Wentworth, CMO at Acquia explains how bringing in Marketo has helped Acquia upgrade marketing from email blasting to creating a focused strategy on customer engagement. Marketo’s ease of use means everyone in the marketing organization can utilize the tool and people can get ramped up quickly. By using Marketo to create a funnel and scoring model, Acquia grew their pipeline 129% year over year. In addition, marketing and sales are aligned and working better together.

By Vocalcom

How Agents Can Prepare to Best Serve Customers

There is nothing better than the feeling of entering a restaurant without knowing what you want and having a waiter walk you through the entire meal. Even when you are unsure of what you want, a great waiter will help you arrive at your decision. For call centers, this is the type of approach that is necessary to best serve...
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