Marketo Customer Testimonial: Tom Wentworth, Acquia

Marketo Customer Testimonial: Tom Wentworth, Acquia

Marketo Customer Testimonial: Tom Wentworth, Acquia

In this Marketo testimonial video, Tom Wentworth, CMO at Acquia explains how bringing in Marketo has helped Acquia upgrade marketing from email blasting to creating a focused strategy on customer engagement. Marketo’s ease of use means everyone in the marketing organization can utilize the tool and people can get ramped up quickly. By using Marketo to create a funnel and scoring model, Acquia grew their pipeline 129% year over year. In addition, marketing and sales are aligned and working better together.

By Vocalcom

5 Tips for Optimum Video Customer Engagement

Video has been a popular medium for ages, but its potential for customer engagement has truly soared in recent times. The popularity of messaging platforms that integrate video calling such as Skype, WhatsApp, WeChat and, most recently, Facebook Messenger, is a testament to the way a traditional channel can be used to enhance modern communications. Similarly, video has also become...
View Full Article