Marketo Enhances Microsoft PowerBI with rich marketing and customer data

Marketo Enhances Microsoft PowerBI with rich marketing and customer data

Marketo Enhances Microsoft PowerBI with rich marketing and customer data

Marketo’s engagement marketing platform makes it easy for marketers to precisely measure program effectiveness and marketing ROI in a visually compelling way. With the Marketo connector for Power BI, companies can easily combine marketing data with data sets from finance, customer service, operations and other functions to discover new insights and make more informed decisions across the business as a whole.

By Vocalcom

The Importance of Social Technology in the Call Center

One of the biggest game-changes in the call center world has been the rise of social technology. These changes facilitate consumers in not just dealing with specific issues and concerns, but also in allowing them to interact with conversations about a company’s product offerings, future developments in technology, and next steps from year to year. The ability to build relationships...
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