Modern Marketing with Microsoft CMO Chris Capossela

Modern Marketing with Microsoft CMO Chris Capossela

Modern Marketing with Microsoft CMO Chris Capossela

Microsoft CMO Chris Capossela’s Convergence 2015 general session focused on Microsoft's marketing transformation – lessons, mistakes, and best practices. As Capossela put it, “there are things that go far beyond technology”. Learn more at http://microsoft.com/convergence

By Vocalcom

Four Trends to Prepare for with the Rise of Mobile Apps

Smartphones are one of the great inventions of the new millennium; however, despite their popularity, many functions are still in their infancy while new ones are being launched daily. Getting them wrong could cause customer satisfaction to fizzle instead of sizzle. Here are four precautions to take when offering mobile apps:   Be prepared to scale up. Unleashing the ability...
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