Monetizing WiFi by benefiting consumers, advertisers and venues.

Monetizing WiFi by benefiting consumers, advertisers and venues.

Monetizing WiFi by benefiting consumers, advertisers and venues.

Kuoob Konnect is a new marketing channel for advertisers, ad agencies and WiFi venues. Kuoob Konnect maximises engagement at that critical moment when consumers join WiFi. Consumers’ attention is captured as they join a hotspot and then retained by a personalised blend of the venue’s pages, third party advertising and other content. This new marketing channel introduces advertisers and agencies to affluent consumers who have the dwell time to take in brand messages. Consumers only have to join Kuoob Konnect once. Then it’s quick to connect anywhere to benefit from relevant advertising, plus the venue’s information or reward schemes. Every time a consumer joins a new branded hotspot, the venue receives a Facebook like. Venues get marketing data that can be integrated with services such as Mailchimp. Staff don’t have to give out passwords, while Terms and Conditions legally protect the venue. All this is achieved using a preconfigured unit that simply plugs into existing equipment. The existing network is untouched and bandwidth can be reserved for critical business. Kuoob Konnect monetizes WiFi networks by benefiting consumers, venues and advertisers. See 99squared.com for further details about using Kuoob Konnect to monetize WFi

By Vocalcom

Consumer Tablet Usage Signals Need for Multi-Device Customer Service

Today, it’s not uncommon for people to own multiple devices. In fact, the average U.S. subscriber owns 1.57 mobile devices. That being said, it’s paramount that today’s call center solutions can support customers’ devices of choice – especially tablets, as recent data shows that the percentage of tablets shipped will continue to skyrocket. According to research firm Forrester, 60 percent...
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