Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Jamie Domenici, VP Product Marketing, Salesforce presents a vision for how pharmaceutical company Merck might use Sales Cloud, Service Cloud and Salesforce1 Platform with Lightning to deliver superior customer service to their patients. Domenici also announces Sales Cloud Engage, powered by Pardot. Sales Cloud Engage incorporates the power of Pardot's B2B marketing automation platform into Sales Cloud. Recorded live during Salesforce World Tour Chicago on April 23, 2015.

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Why Your Financial Service Company Needs Powerful CRM Technology

In an uncertain economy, one thing is for sure: People need to trust their bankers more than ever. So, as a financial service company, how can you ensure that you provide reliable service for your customers? By investing in a powerful customer relationship management (CRM) platform, of course. As this video by Salesforce describes, CRM platforms can help your financial...
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