Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Jamie Domenici, VP Product Marketing, Salesforce presents a vision for how pharmaceutical company Merck might use Sales Cloud, Service Cloud and Salesforce1 Platform with Lightning to deliver superior customer service to their patients. Domenici also announces Sales Cloud Engage, powered by Pardot. Sales Cloud Engage incorporates the power of Pardot's B2B marketing automation platform into Sales Cloud. Recorded live during Salesforce World Tour Chicago on April 23, 2015.

By Vocalcom

Compliance in the Customer Service Technology Space

Data is the main fuel source for technology in the 21st century; however, the way in which this data should be handled is of the utmost importance. To that end, it’s important that agents and managers understand that the information contained in the cloud call center must be used in ways that comply with government regulations. Everything from not contacting...
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