Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Part 4: Sales, Service, and Lightning Case Study featuring Merck - Salesforce World Tour Chicago

Jamie Domenici, VP Product Marketing, Salesforce presents a vision for how pharmaceutical company Merck might use Sales Cloud, Service Cloud and Salesforce1 Platform with Lightning to deliver superior customer service to their patients. Domenici also announces Sales Cloud Engage, powered by Pardot. Sales Cloud Engage incorporates the power of Pardot's B2B marketing automation platform into Sales Cloud. Recorded live during Salesforce World Tour Chicago on April 23, 2015.

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Why You Need a CRM Dialer to Optimally Track Agent Performance

While any new technology, such as a predictive dialer, makes it easier than ever for agents to route calls and assist customers, there is ultimately a reason why every rep needs a manager: there needs to be certain guiding principles that direct agents and shape call center policy. One way to ensure that both tasks are carried through as effectively...
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