Pre-Show Interview 6 - Salesforce World Tour New York - Accenture and Marsh

Pre-Show Interview 6 - Salesforce World Tour New York - Accenture and Marsh

Pre-Show Interview 6 - Salesforce World Tour New York - Accenture and Marsh

Peter Coffee talks with Stacy Pence, Managing Director, North America SaaS Financial Services Lead, Accenture, and Lori Nitschke, Director of Digital Marketing & Communications, Marsh, before the Salesforce World Tour New York keynote.

By Vocalcom

5 Key Words for Building Customer Centricity

Customer experience these days is far more personal than it once was. It’s no longer enough to take a reactive approach: Customers seek proactive and humanized brand engagement that takes their perspective, not the brand’s. Indeed, customer centricity begins with assuming the customer’s point of view and asking at every step of the journey, “Is this what the customer wants?”...
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