Salesforce1 Platform - Introduction to Platform Encryption

Salesforce1 Platform - Introduction to Platform Encryption

Salesforce1 Platform - Introduction to Platform Encryption

Traditionally, there’s been a tradeoff between application functionality and strong security. Hear Eric Leach, Senior Director of Security and Compliance at Salesforce, detail how Platform Encryption solves this problem so you can protect sensitive data yet keep that data easily accessible within Salesforce.

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Is Conversational Commerce the Future of Customer Experience?

In recent times, brands have taken a more personalized approach to providing great customer experiences. As social media channels grew in popularity, proactive engagement on these platforms became the rule as conversation proved key to a personalized experience. Now, according to a Business Insider report, the preferred conversational channel has become messaging apps, which have surpassed social networks in terms...
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