Situation 2

Situation 2

Situation 2

Situation 2: Your client's customers are going viral with their complaints about the invasive nature of your new wave of marketing tools. How does your client ensure new technologies are working for them rather than against them? This video features: Stephen Partridge, Digital Experience Consultant at Sitecore, Aadil Qureshi, World Wide Leader at IBM and Chris Gibbins, Head of User Experience at Red Eye

By Vocalcom

8 Points to Consider for Customer Journey Maps

Customer journey maps are essential to having a global view of your brand’s customer service expectations. A comprehensive map may identify all the interactions a customer is expected to have along the way, as well as the motivations behind each step and the questions that may arise. No matter how thorough your brand may be during the mapping process, there...
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