SMT PowerTalk 8: Personas & Personality in Social Media

SMT PowerTalk 8: Personas & Personality in Social Media

SMT PowerTalk 8: Personas & Personality in Social Media

Nowhere is personality more important than in social media marketing. Marketers, of course, should know this already. After all marketing personas have been a staple of the marketing industry for a few decades now. But social media presents a challenge. Radical transparency has a way of turning the tables and the question of whether marketing personas have a place in a social media stage ruled by personalities is far from settled.  Presented by +David Amerland our guests to discuss this important subject are none other that +Lee Smallwood and +Ammon Johns.

By Vocalcom

Part 3 - Top 2013 Disaster Recovery Predictions

In the first two parts of this series, we predicted that disaster recovery would remain a major selling point for companies and that small- to medium-sized businesses (SMBs) would continue to be a large area of opportunity for solutions providers. Now, let’s take a look at one last prediction for the rapidly growing disaster recovery space. Prediction #3: Disaster recovery...
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