Student Perspective: Juan Eyzaguirre (MBA 2015)

Student Perspective: Juan Eyzaguirre (MBA 2015)

Student Perspective: Juan Eyzaguirre (MBA 2015)

A joint degree student in the MPA/ID program with the Harvard Kennedy School, Juan reflects on what’s most important to him here at Harvard Business School and his plans to return with his wife to Chile after graduation.

By Vocalcom

Forrester: Three Top Service Trends to Be on the Lookout For

Companies today must understand the importance of offering customers a seamless, personalized multi-channel experience. In fact, in a survey conducted by marketing technology provider Neolane and the Direct Marketing Association, 77 percent of respondents said that real-time personalization was a primary driving factor of their customer satisfaction strategy. Furthermore, 43 percent defined real-time marketing as “dynamic, personalized content delivered across...
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