Test for Success: A Guide to A/B Testing on Emails

Test for Success: A Guide to A/B Testing on Emails

Test for Success: A Guide to A/B Testing on Emails

Email marketing is a key component to any successful marketing strategy — and it's constantly evolving! That's why testing and optimizing your communications is just as important as the strategy itself. Join Marketo's Jessica Langensand and Optimizely's Allison Sparrow in this informative webinar on A/B testing ideas and best practices.

By Vocalcom

Three Luxury Brands and the Multi-channel Lessons You Can Learn From Them

To capture today’s young, hip audience, luxury retailers know they need to be in multiple channels – and, in particular, social media, where their customers spend a good portion of their day. Recently, several luxury brands stepped outside of their traditional comfort zones to build successful multi-channel programs that included a variety of components. The result was more than they...
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