[Webinar] The Profile of a Best in Class Strategic Account Manager SAM

[Webinar] The Profile of a Best in Class Strategic Account Manager SAM

[Webinar] The Profile of a Best in Class Strategic Account Manager SAM

Many strategic account management programs are derived from an organization’s successful sales operation. These organizations believe that those sales/account representatives who were responsible for major account acquisition and/or exponential revenue growth with existing accounts will also be the best candidates for leading a strategic account program to success. The challenge is that this is not necessarily the case: the best sales people do not always make the best strategic account managers (SAMs)… On this webinar, Dennis Chapman Sr. will outline the profile of a best in class SAM with supporting criteria that defines the 5 distinct elements from which you can rate, and benchmark a strategic account manager’s performance. 1. Behaviors 2. Competency and Attitude 3. Skills 4. Style 5. Intangibles

By Vocalcom

The Dominant Force of SMS in Conversational Commerce

Messaging apps, chat bots, in-app messaging: Conversational commerce has taken customer service by storm. With many brands offering new and inventive ways to engage with their customers, more traditional communication channels may not come to mind when speaking of conversational commerce. Indeed, just as voice may be considered the original channel of conversational commerce, SMS is also a time-tested channel...
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