What's up?

Social media and live chat have transformed customer service in recent years for a compelling reason: they often use visual components. Isn't a tweet or Facebook post more compelling with a photo attached? Or better yet, a video? A report from Zabisco found that 90% of information transmitted to the brain is visual and is processed at a rate that is...

Customers want a great experience, and part of that experience means not losing time, money, and patience. Brands similarly value their time and money, but they must always have the patience to deliver their customers a great experience. Even with best efforts, however, difficult customer situations are sure to arise, and how companies handle these...

When companies deliver an excellent customer service experience, sales improve and loyalty is often won. The savvy company, however, will never lose sight of providing an optimal customer experience and strive toward an additional goal: turning those satisfied customers into true brand advocates. In today's omnichannel world, customers have more power...

Customer feedback allows companies to better understand what is working well and what areas need improvement. To deliver the best customer service, it's important to understand how your customers feel and give them a chance to tell you why. But how efficiently does your brand collect this information? Here are seven best practices for taking a strategic...

Modern-day customers are no longer limited to desktop searches for product information or long waits on the phone for customer service. Consumers nowadays are showing an increasing preference for researching products and making purchases on mobile devices, surpassing desktop use. Prosper Mobile Insights indicates that 81% of smartphone users have done...

Social media empowers companies to reach more customers than ever with limitless potential for delivering great customer service and building a loyal customer base. Yet, it's not enough to simply be present on social media-how brands use these channels is key to maximizing their effect. How can a brand take a strategic approach toward engaging customers...

With the numerous studies showing the popularity of social media for customer service, it can be easy to forget that traditional channels still have a great impact. Voice is far from obsolete, SMS is still alive, and video chat is an increasingly popular channel as well. So what about the channel nearly all of us use in our daily lives: the all-important...

Of the numerous channels used to deliver customer service nowadays, live chat consistently leads with customers. An ATG Global Consumer Trend study found that 90% of customers consider live chat helpful, while a U.S. Wireless Customer Care Full-Service Performance Study found that chat has become a leading contact source for customers, with 42% of...