When it comes to offering clients the latest in customer service, it is absolutely integral that companies stay on top of the hottest trends. After all, it could make the difference between your company being competitive one day and falling off the charts the next. Social media is one element that can provide numerous benefits, especially for businesses that incorporate the use of virtual call centers. Why is social media so important for companies to consider using, especially in terms of customer service?
In terms of customer relationship management (CRM), social media is an important aspect that shouldn’t be ignored. With the explosive nature of social media and mobility, it’s no wonder that research has increasingly shown that a company can no longer solely rely on answering the telephone as a way to provide valued service to clients.
The benefits of incorporating social media as part of a virtual call center are numerous. Some of the top perks include:
· Identifying relevant opportunities taking place on social media to help leverage business opportunities
· Responding to inquiries and complaints in real-time to make the most of interaction opportunities
· Answering questions anywhere, at any time
· Improving retention rates
Companies that are dedicated round-the-clock to providing exemplary social and mobile customer service – like Vocalcom – are able to help businesses sit on a pedestal of advanced customer service. Through specialized software and the unique plans that we provides, it’s so much easier for companies to leverage social media to their advantage.
Social media isn’t a fad or a phase – it’s inevitable for business continuity. Click here to learn more about the services that Vocalcom brings to the table to keep your social and mobile customers satisfied.