• 8 Tips to Deliver an Effortless Customer Experience in 2015

    Brands often aim to deliver excellent customer service, but statistics show that customer experience is taking priority—or should. Forrester Research reports that 90% of customer experience decision makers feel that a good experience is critical to their company’s success, while 63% believe its importance has risen. CEB further reports that 94% of customers who have a minimal-effort service experience…

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