Allocating To Meet Your Customers' Digital Demands

Allocating To Meet Your Customers' Digital Demands

Allocating To Meet Your Customers' Digital Demands

Lithium's Katy Keim keynoting at Forrester's Forum for eBusiness & Channel Strategy Professionals while arguing that clients are becoming more demanding because of access to technology but companies need to move faster to allocate the budget to meet these customers' demands.

By Vocalcom

The Evolution of Customer Loyalty: It Doesn't Happen Overnight

It’s not easy to establish customer loyalty. It takes the effort of laying the foundation for a sturdy house brick by brick; it requires the commitment of painting a masterpiece one patient brush stroke at a time. If you’re looking to bolster brand loyalty, here’s one clue for you: Your customers want multi-channel integration. In fact, almost half (49 percent)...
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