Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed wins runner-up $25,000 prize in the business track of the 2015 New Venture Competition. Be Mixed is a natural and zero-calorie mixer for cocktail sipping anytime, anywhere. Team members: Cristina Ros Blankfein (MBA 2015) & Jennifer Ross (MBA 2014). For more on NVC: www.hbs.edu/nvc and more on the Rock Center for Entrepreneurship www.hbs.edu/rock.

By Vocalcom

The Importance of Giving the Customer a Voice

Oftentimes, customers think that their comments go unheard – filtered to some dark, lost and frightening place – because they don’t know when a company has incorporated their feedback. It can be difficult to assure customers that their helpful suggestions for improvement to your products, services and more have been carefully and thoroughly considered. Of course, this is where heightened...
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