Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed is runner-up in the business track of the 2015 New Venture Competition

Be Mixed wins runner-up $25,000 prize in the business track of the 2015 New Venture Competition. Be Mixed is a natural and zero-calorie mixer for cocktail sipping anytime, anywhere. Team members: Cristina Ros Blankfein (MBA 2015) & Jennifer Ross (MBA 2014). For more on NVC: www.hbs.edu/nvc and more on the Rock Center for Entrepreneurship www.hbs.edu/rock.

By Vocalcom

Omnichannel: Wait or Move? 5 Points to Consider

For a few years now, omnichannel has been a key buzzword in the domain of customer experience. From delivering customer service to implementing creative marketing strategies, many brands have embraced omnichannel as the future of customer experience and an essential factor to their business growth. However, with the numerous channels people interact on these days—especially due to the rise of...
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