Behind the Scenes Branding for Small Businesses

Behind the Scenes Branding for Small Businesses

Behind the Scenes Branding for Small Businesses

No matter the size of your business, having a strong brand is a powerful way to stand out amongst the competition and build long-lasting relationships with your customers. Join our live Hangout on Air with Lauren Zirilli, the Director of Global Brand Strategy at +Vistaprint, a company that helps micro-business owners across the globe with professional printed and digital marketing products. We'll show you how we helped a small business from our community find their distinct brand perspective and how that vision can be translated into marketing efforts.  Join us in the Google Small Business Community on Thursday, January 15 at 1 pm PST to hear from Lauren as we explore branding for small businesses. Submit your branding questions in the comments below or join our Hangout On Air and ask them live.

By Vocalcom

The Majority of Online Customers Expect Assistance Within Five Minutes

Yes, you read that correctly. A new 2013 report released by LivePerson Connecting with Customers shows that 71 percent of online customers expect assistance within only five minutes. Furthermore, if they don’t receive assistance, almost half (48 percent) will completely abandon the website. With over 60 percent of consumers saying they’re now online more than ever to shop and be...
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