Boost Conversions by Infusing Google Remarketing with Marketo Real-Time Personalization

Boost Conversions by Infusing Google Remarketing with Marketo Real-Time Personalization

Boost Conversions by Infusing Google Remarketing with Marketo Real-Time Personalization

Dan Stone, Product Manager at Google, speaks with Mike Telem and Mike Tomita from Marketo about the values of real-time personalization, web analytics, and remarketing, including: - How personalization and remarketing work together - How Marketo doubled conversion rates with them - How your organization can get started with Marketo Real-Time Personalization and Google Remarketing

By Vocalcom

Multichannel or Omnichannel: How Do You Best Serve Your Customers?

Delivering effective customer service means tailoring to the needs of the customer. In this day and age, companies are poised to reach more customers than ever before with the use of multichannel strategies, which allow consumers to make transactions through the channel of their choice such as chat, SMS, or social media, to name a few. Consumers continue to show...
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