COTY YouTube case study

COTY YouTube case study

COTY YouTube case study

This case study video show how the global beauty products manufacturer Coty collaborated with YouTube content creators to launch leading brands (Marc Jacobs, Rimmel and the Katy Perry fragrance) creating a huge level of deep engagement and interaction with over 1 million views of content and over 4,000 comments.

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6 Key Benefits of CRM in the Contact Center

Understanding customers these days requires more than listening to their feedback or resolving a one-time problem. To stay competitive, companies need a 360-degree view of their customers: their full history with the brand, from purchases to service requests and every detail that makes their business so valuable to the company. Many would claim that CRM software solutions play a critical...
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