How to Test and Optimize Your Lead Nurturing Strategy

How to Test and Optimize Your Lead Nurturing Strategy

How to Test and Optimize Your Lead Nurturing Strategy

In this webinar, Marketo and SmartBear cover best practices for your lead nurture strategy. Highlights include: - Why segmenting your database is important - A/B testing for lead nurturing - Creating a consistent message for multiple channels

By Vocalcom

Simplicity for the Business User, Rich Functionality for the Enterprise

in·tu·i·tive. Adjective. Having the ability to know or understand things without any proof or evidence (Merriam-Webster Dictionary) When looking at ways to optimize performance and reduce call time in the contact center, one word that constantly comes up is “intuitive.” As in, “How can I make this technology more intuitive for my agents so that they can resolve problems faster,...
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