ICMI Contact Center Expo & Conference 2015

ICMI Contact Center Expo & Conference 2015

ICMI Contact Center Expo & Conference 2015

Attendees share their experience

By Vocalcom

Big Data: The Future of Seamless Customer Experience

In order to deliver exceptional customer service and a seamless experience, customer behavior needs to be understood. While focus groups and surveys have traditionally offered such insights, big data now plays a tremendous role in providing detailed information on consumer behavior with greater precision and scope than most any other method of evaluation. Big data analytics allows companies to analyze...
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