Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Integrating Sales & Marketing: Extending Salesforce at Citrix

Salesforce, the customer success platform, gives sales teams the ability to access, share and collaborate on customer data. Learn how Citrix solves their data flow problem using MuleSoft to integrate Salesforce with marketing automation and marketing resource management applications.

By Vocalcom

6 Tips for Optimizing the Voice Channel

In the modern landscape of omnichannel customer service, the traditional voice channel remains a preferred contact channel among customers. As described in the previous blog post, many customers turn to the voice channel for the reassurance of talking to a live agent. Some customers find the channel simpler to use than others, while some may seek a personal, humanized experience...
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