Interview with Sundi Balu, Telstra

Interview with Sundi Balu, Telstra

Interview with Sundi Balu, Telstra

Peter Coffee, VP for Strategic Research, Salesforce, speaks with Sundi Balu, CIO, International, Telstra, during the Dreamforce '14 Keynote pre-show.

By Vocalcom

Using Mobile Data to Deliver an Optimized Customer Experience

Mobile devices have increasingly become a part of consumers’ daily habits. A Forrester report found that mobile commerce officially surpassed desktop in retail traffic last year, while a recent InReality study found that 75% of store shoppers use their mobile devices in-store. What’s more, 25% of these consumers claimed to make purchases before leaving the store. What does this mean...
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