Interview with Zorpia

Interview with Zorpia

Interview with Zorpia

Interviewee: Jeffrey Ng, Chief Executive Officer, Zorpia Questions: - What does it mean to be a truly "customer-centric" organisation? - How important is voice-of-customer (VOC) in capturing customer loyalty and retention? - Pertaining to Asian markets, do you see Big Data playing a more central role in the development of one's marketing strategies? - How can organisations implement a cost-effective Big Data strategy?

By Vocalcom

Getting More Out of Customer Service

If you still consider your customer service center a cost center, it’s time to think again. Research shows that customers will spend more with a company that gives exceptional service—as much as 13 percent more. So, when you’re creating your next customer service strategic plan, factor in some revenue growth. Here are a few suggestions that may help jumpstart the...
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