Marketing Cloud Keynote: The Journey is the Reward

Marketing Cloud Keynote: The Journey is the Reward

Marketing Cloud Keynote: The Journey is the Reward

Your customers are on a journey. At every turn, they have choices--choices to engage with, buy from, or walk away from your brand. And the stakes are high. If you don't lead your customers through this journey, delivering what they need, when they need it, and how they want to receive it, they'll find someone who does. Join Scott McCorkle, Marketing Cloud CEO, and leaders from the world's most powerful brands to hear how they're building 1:1 customer journeys across email, mobile, social, web, and more.

By Vocalcom

5 Tips for Great Customer Communication

Building strong relationships with your customers begins with great communication. Whether customers contact your brand for a service issue or sales assistance, your agents should always take an approach that makes customers feel confident and appreciated. Here are five communication tips that will delight your customers and win their trust for the long-term. Humanize each interaction Every exchange should begin...
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