Microsoft and Real Madrid: The New Playing Field is the World

Microsoft and Real Madrid: The New Playing Field is the World

Microsoft and Real Madrid: The New Playing Field is the World

Microsoft and Real Madrid are working together to revolutionize the futbol club, and the fan experience, through technology. This four-year vision will change the way people engage with the game, while enabling fans to have a unique two-way conversation with the team. Real Madrid’s Chief Executive Officer Jose Angel Sanchez discusses the club’s digital transformation. For more, http://news.microsoft.com/features/the-new-playing-field-is-the-world//

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6 Tips for Building Customer Trust

When brands set the goal of delivering great customer service, many aim to increase customer loyalty and reduce churn. While this idea might make sense, one important one is often overlooked: Building customer trust is at the heart of winning their loyalty. Without trust, customers simply lack the confidence and excitement that can turn them into true brand advocates. So...
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