Multichannel Customer Service: The Wells Fargo Way

Multichannel Customer Service: The Wells Fargo Way

Multichannel Customer Service: The Wells Fargo Way

Providing consistent multichannel support isn't easy. George Larribas, executive vice president, Wells Fargo Bank, chats with 1to1 Media about the steps Wells Fargo is taking to build its multichannel customer service strategy, along with lessons learned. Sponsored by inContact.

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5 Tips for Optimizing Email Marketing Campaigns

As the use of mobile devices and social media continues to grow, you might think that the days of email are over. In reality, the opposite is true: Email remains a popular form of communication and a viable channel for business. According to BtoB Magazine, 59% of B2B marketers claim that email is their most effective channel for generating revenue....
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