Part 5: Marketing, Community and Apps Case Study featuring Coca-Cola - Salesforce World Tour Chicago

Part 5: Marketing, Community and Apps Case Study featuring Coca-Cola - Salesforce World Tour Chicago

Part 5: Marketing, Community and Apps Case Study featuring Coca-Cola - Salesforce World Tour Chicago

Marc Benioff, Chairman and CEO Salesforce, announces Salesforce for HR, a new solution to transform employee engagement. Next, Kris Muller, VP Marketing, Salesforce, presents a vision of how Coca-Cola uses Salesforce Marketing Cloud, Salesforce Community Cloud, and Apps built on Salesforce1 Platform to build 1:1 customer journeys and reimagine customer, partner and employee engagement. Recorded live during Salesforce World Tour Chicago on April 23, 2015.

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The Cost of Losing Customer Satisfaction Without the Right Telemarketing Software

Successful telemarketing all depends on customer satisfaction. So, naturally, if your customers request to be on the “Do Not Call” list, you should immediately comply. Unfortunately, this leaves some telemarketing firms feeling as if they’re losing customers and, as a result, losing profit. What these individuals don’t realize, however, is that listening to their customers actually bolsters brand awareness and...
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