Salesforce1 Platform - Introduction to Field Audit Trail

Salesforce1 Platform - Introduction to Field Audit Trail

Salesforce1 Platform - Introduction to Field Audit Trail

Customer-service organizations and regulated Industries such as financial services, healthcare, and life sciences need the ability to go back and audit data. Jonathan Bruce, Product Manager of Big Data and Sharing at Salesforce, gives you an in-depth look at Field Audit Trail, the new Salesforce tool that captures the full life cycle of your data—up to 10 years history.

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Cracking Down on Customer Churn

Customer retention is unquestionably a huge concern and one that should be under constant evaluation and scrutiny. For the call center manager, driving customer retention not only means boosting profit, but dodging the costly bullet of losing a customer to a competitor (as many veterans in the space know from experience, it’s cheaper to keep a client than to cultivate...
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